EVENT WILL BENEFIT JOHN M. PERKINS FOUNDATION FOLLOWING THE ROBBERY OF ITS MUSIC STUDIO

USTREAM WILL BROADCAST THE EVENT LIVE

On Wednesday, September 29th, SWITCHFOOT will play a special concert at Belhaven University in Jackson, MS. All proceeds (after expenses) will be donated to the John M. Perkins Foundation for Reconciliation and Development. A recent robbery severely impacted the Foundation’s music studio. Formed in 1983, the Foundation is dedicated to developing the lives of youth, leaders and the underprivileged in Jackson and around the world and advancing racial reconciliation.

“An Evening with Switchfoot and Dr. John M. Perkins” will feature a full-length set by SWITCHFOOT plus speeches by Dr. John M. Perkins, the civil rights activist whose autobiography, Let Justice Roll Down, inspired the band’s Top 10 Modern Rock single “The Sound (John M. Perkins’ Blues)” and SWITCHFOOT’s lead singer/guitarist, Jon Foreman. For additional details, visit http://www.switchfoot.com or http://www.jmpf.org. Fans can view “An Evening with Switchfoot and Dr. John M. Perkins” from anywhere in the world via Ustream, which will broadcast the event live at 7:00 p.m. ET on September 29th at www.Ustream.tv/switchfoot.

“The purpose of this night is to commemorate the unlikely partnership of a civil rights patriarch from Mississippi and a rock band from San Diego,” said Jon Foreman. “The concert will be a celebration of the life and words of John M. Perkins – a man who refused to believe that the present injustices are final. For me, this concert was born out of the song of a man who rose above his situation. A man who lived out what he believed: Love is louder than violence. Love is louder than hatred.

“My small hope is that this concert can raise funds for the John M. Perkins Foundation. They have a music studio that was robbed a few months back and, with the money we raise, we can get that program back on its feet. I’m hoping that this concert can be a lightning rod to attract the attention of more donors, and more folks who can partner with the JMP Foundation in and around Jackson.”

Foreman described his first meeting with Dr. Perkins in a recent article for The Huffington Post:

http://www.huffingtonpost.com/jon-foreman/the-living-blues-john-m-p_b_613733.html

Dr. Perkins appears in SWITCHFOOT’s video for “The Sound,” which you can view at:

http://www.switchfoot.com/

SWITCHFOOT – comprises Jon Foreman (vocals/guitar), Tim Foreman (bass), Chad Butler (drums), Jerome Fontamillas (keys/guitar) and Drew Shirley (guitar). The band’s latest record, Hello Hurricane, entered at No. 13 on The Billboard 200 and has met with widespread critical acclaim. SWITCHFOOT will launch a headlining North American tour on October 1st in Lynchberg, VA with The Almost opening on all dates. The band will also perform at the Austin City Limits Festival on October 10th.

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For more information on SWITCHFOOT, contact:

Bobbie Gale
Big Hassle Media
p: 323-456-3490
e: bobbie@bighassle.com

or visit:

http://www.switchfoot.com

About Ustream
Ustream is the leading live interactive broadcast platform that enables anyone with an Internet connection and a camera to engage their audience in a meaningful, immediate way. Unlike previous webcasting technology, Ustream uses a one-to-many model, which means that the user can broadcast to an audience of unlimited size. Ustream’s platform has been used to broadcast everything from high school sporting events to Hollywood movie premieres, and people are finding new and innovative uses for it every day.

Keep it up soldiers!
FIRST, head over and “thumbs up” the post, then leave a happy comment. LINK.

NEXT, keep it up and request the song on KROQ!

Here’s a quick update on some success stories we’ve had with our campaign.

“The Sound” and “Your Love Is a Song” are both in Alternative Addiction Radio’s Top 10 Requested list:

Request the songs here now to get them higher!

Next, “The Sound” is sitting at No. 5 on RateTheMusic.com’s Alternative survey:

^This is HUGE, as these survey results get sent to record label executives. Be sure to fill out your surveys every week! (Instructions)

Currently, we have the following:

“The Sound”

+FM 1021 in Milwaukee
+WRRV Buzz Cut in New York
+Ratethemusic.com

1. Sign up for an account on Ratethemusic.com. Be sure to indicate that your favorite music style is “Alternative”
2. There will be a list of songs that you flip through and rate on three scales: how familiar you are with the song, how much you like it, and whether or not you’re tired of hearing it on the radio. Once you reach “The Sound,” be sure to say you are familiar with the song, love it, and are not tired of hearing it on the radio

+Sirius Alt Nation

“Your Love Is a Song”

+Alternative Addiction (bonus: fill-in vote for The Sound)

If we all fill these polls out every day, we can do some damage.

So if anyone finds any other polls (online or otherwise) for us to vote on or call in and request, let us know, and we’ll add it to this first page. Let’s do this, Footsoldiers!

We’ve also set up a similar page for “Your Love Is a Song” which will be added as more and more stations start to play the single.

Can’t wait to get this going, soldiers. Stay strong and stay classy. Things are on the up-and-up!

First off, request “The Sound” on 91x’s Really Big Countdown by emailing christy@91x.com, subject line: Really Big Countdown Submission. If you live in the area, better yet, call in to request the song and let them know how excited you are for the Bro-Am! 570-191X

Next, use this eform to request “The Sound” on 949 KBZT. You can also call in: 619-570-1949

Let’s do this footsoldiers!

Footsoldiers,

“The Sound” music video has been released online. It is the time to START PROMOTING.

Within the first 48 hours, we have a pivotal role to play in making this video huge on Youtube. We’ve done it with “Mess of Me.” We can definitely improve on that and do even better with “The Sound!” We are the buzz makers; the fire starters. The video will speak for itself in the end, but we need to get it out there.

So here is what we need to do; these goals are based on the “Mess of Me” video campaign, but we may want to surpass these!

1. GOALS (48 hours)

1,500+ Ratings
1,500+ Favorites
5,000+ Comments
75,000+ Views

Note: Ratings are incredibly important on Youtube. The more ratings, the higher on search rankings videos get. This is the most important statistic on videos, so PLEASE RATE THE VIDEO.

2. FRONT PAGE

The ultimate result we’re going for is to get the video featured regularly on Youtube’s front page. Once you start seeing “The Sound” on Youtube’s front page, we need you to CLICK into the video from the front page; what this will tell Youtube is that the video is being watched from the front page, prompting them to continue posting it there.

So that’s it friends! We really need to band together to make this video a success, so let’s get cracking!
We’ll see you on “The Sound” YouTube Comments!
- Jeanna (http://www.landofbrokenhearts.org) and Job (http://www.wereawakening.blogspot.com)

Q101 (Chicago) Request Link ; Text: 99161
KPNT (St. Louis): Request Link ; Text: 48258
91x (San Diego): (email christy@91x.com, subject line: Really Big Countdown Submission)

^Each link has their own respective “top requested” shows at night, so we want “The Sound” to impact each of these. Chicago and San Diego are two of the top markets in the country, so we want to really make them notice “The Sound.” Let’s do it! If we all just make one request for each, I think we can do it!

COMMENT BELOW each day to report back what you’ve done.

It’s here, Footsoldiers! “The Sound” is officially impacting to rock radio this week, and we want to create as much buzz and mayhem as possible to attract attention from our friends, and hopefully enough mania to catch the eyes of some rock radio stations, as the song is going up for adds. So here’s what we’ll be doing:

1. Twitter

@reply to your local radio stations at least once this week, politely asking them to play the new Switchfoot song, “The Sound.” Be creative with how you request the song. Refer to this list for all the Alternative stations with Twitter pages that are being targeted! (If none of your towns are listed, choose the station closest to you)

2.  Wallpapers

(Grab your online materials here)

- Post the new “The Sound” wallpapers on your desktop. Bonus points if your computer is regularly seen by those around you!

- Post the banners on your Myspace, message board signatures, and anywhere else you can. Codes below:

Myspace/Blogger/Xanga:

<a href=”http://sffootsoldiers.wordpress.com/the-sound-request-page/” target=”_blank”><img src=”http://flash.atlrec.com/switchfoot/extras/switchfoot_requestbanner_300x250.jpg” border=”0″ alt=”Photobucket”></a>

Message Board Signatures:

[img]http://flash.atlrec.com/switchfoot/extras/switchfoot_requestbanner_728x90.jpg[/img]

Send us screencaps to sffootsoldiers@gmail.com !

4. Profile pic blitz

- Use “The Sound” banner or the single artwork as your Facebook, Twitter, and Myspace profile pictures for the next month at least. We need everyone of you to do this in order for it to be successful.

Send us a screencap at sffootsoldiers@gmail.com

5. Radio Request

- Head over to “The Sound” request page we’ve set up on this site. There, you will find request links for stations that gave “Mess of Me” support. On this page, you’ll find a list of “priority” stations. Request at these following stations at least once a day:

- WKQX Q101 (Chicago)

- WARQ (Columbia)

- KFMA (Tucson)

- KCXX (Riverside)

- KBZT (San Diego)

- WWDC (Washington, DC)

- WBRU (Providence)

^We will add more. Let us know if you hear “The Sound” on your local station!

6. Radio Polls

And lastly, we need everyone to flood the following polls and vote for “The Sound.” We can dominate these easily, with a concerted effort! Let’s do this, footsoldiers!

- 91x (San Diego) Christy Taylor’s REALLY BIG Countdown

- The Christian Rock 20 Poll.

- RadioU’s Top Ten Most Wanted. We still have the top spot! Well done! Let’s keep it that way!

“Mess of Me” is currently up for the ALTERNATIVE poll. So when you’re first signing up, be sure to indicate that the “alternative” format is your favorite musical style (even if you don’t really like it. That’s the only way we can poll for “Mess of Me”). We need “Mess of Me” to “research” well on the alternative format, and here is where we can make the Footsoldiers’ presence felt!

Here’s what you need to do:

1. Sign up for an account on Ratethemusic.com. (make sure you leave the www. out of the URL) Be sure to indicate that your favorite music style is “Alternative”
2. There will be a list of songs that you flip through and rate on three scales: how familiar you are with the song, how much you like it, and whether or not you’re tired of hearing it on the radio. Once you reach “Mess of Me,” be sure to say you are familiar with the song, love it, and are not tired of hearing it on the radio!
3. Finish the survey; repeat every Thursday!

As soon as you complete this mission, say so below!

NOTE/REMINDER: There is a new survey every week, so be sure to check back on the website every Thursday!

Salutes,
Job and Jeanna